Tool Tip Tuesday – A Look Back at Google’s Vince Update

It’s Tool Tip Tuesday, and what more exciting tips than the ones straight from the folks at Google themselves? I recently wrote a piece for Search Engine Journal looking back at Google’s Vince update and thought I’d share it with you today. Feel free to share your comments below!

There is little more exciting than the release of an algorithm update from Google.

This dramatic story commonly begins with chatter among SEO professionals over ranking fluctuations, a message announcement from Google, a collective freak-out from the search community, followed by deep data dives and a communal conversation on why Google has again seemed to shake up the search landscape.

Nonetheless, it allows us to reflect years later and review why the algorithmic update happened.

Did we see it coming? How did it change SEO? And did it lay the groundwork for future algorithmic updates?

Find out the answers to those questions and more inn my full post on Search Engine Journal.