2008Feb8

SEO Request for Proposal RFP

In my push towards helping to create some Standards, demystify search engine optimization and help more and more people get search engine optimization into their marketing budgets, I am offering up a free RFP template for those seeking search engine optimization services.

Certainly, there will be other search engine optimization firms out there who may want to offer some suggestions AND I WELCOME THEM! (add them as a comment to this post, and I will try to include them, as we revise this moving forward).

As with all things “interactive”, this document should be a living/breathing thing, constantly evolving to include other key influencers.

Update: I look forward to hearing more suggestions. In the meantime, here is Version 3 of the Search Engine Optimization RFP.

Posted in: Search Engine Marketing / PPC, The Vizion Blog

You can leave a response below.

10 Responses to “SEO Request for Proposal RFP”

SEO Canada
Feb 11th, 2008

LOL your way to nice to your clients. Mind you where I work we have a guarantee so we tell them they have no choice as we have to meet the guarantee, but contract outlines that all

Paul Burani, Clicksharp Marketing
Feb 13th, 2008

This is very useful. I think it might also include a section on relationships with other subcontractors. A lot of times an SEO project requires working with the original designer who is retained for content updates… and these relationsships can get soooo sticky.

Lisa Williams, MEDIA forte marketing
Jun 24th, 2008

This is very helpful to get clients engaged in what they want and how that will happen. Great way to create expectations. Love your column!

Adam Hermsdorfer
Oct 11th, 2008

Mark, this template is excellent. Thanks for sharing and making “SEO” a creditable word!

Sarah Hall
Oct 15th, 2008

Hi, I just wanted to say that I have read through the site and RFP – completely agree. Great Proposal!

Chris Williams, SEO Manchester
Nov 25th, 2008

Great proposal. One thing I may add, is what is the anticipated time to see a return on your investment. I always find this useful in deciding a strategy. If I think of anything else will ley you know. Thank you

SEO Sydney
Dec 1st, 2008

Great proposal template, very useful.

Fredrik Aderell
Apr 5th, 2009

I would have liked to add:
- Date of submission of the RFP
- Last date for submitting questions.
- last date for giving the proposal.
- Date for decision making and awarding the contract at the customer.