Standard Email Marketing Reporting

Are your current email marketing reports are unintelligible? Are you calculating open, click-through, and unsubscribe percentages from your reports by hand? Do you need prompt reporting to inform you when readers are opening your emails?

If you answered yes to any of these questions, Vizion Interactive provides a basic email marketing solution that meets these needs.

Vizion Interactive’s basic email marketing solution automatically tracks every necessary detail of each email. With each mailing, you will receive multiple email marketing reports including:

• Email Campaign Snapshot
  Reports on the percentage and number of people receiving the email, people bounced, and people unsubscribed.
• Email Recipient Activity
  Provides detailed stats on which recipients actually opened the email, who did not open, who clicked links, and who unsubscribed from the campaign.
• Emails Opened Over Time
  Reports on how many emails were opened as well as the unique numbers of recipients who opened the email throughout the entire time of the campaign, broken down minute by minute.
• Link Activity
  Illustrates how many people clicked on each link in your campaign and breaks down to show who clicked each link.

While access to each individual statistic is useful, you also need access to the big picture of your email marketing program’s success. Vizion Interactive provides a summary report that gives you an easy-to-read table and chart illustrating how many people have subscribed, unsubscribed, bounced, and deleted each month. This month by month report is crucial for monitoring campaign enhancements over time.

To learn more about our basic email marketing solution, contact Vizion Interactive.