Have you ever visited a new website only to bounce out almost immediately because of user accessibility (UA) issues? Have you ever visited a website for a product you love, only to have your enthusiasm turn into frustration due to a less-than-stellar user experience (UX)?
What if your customers are having those same kinds of experiences on your site?
With so many sites available, and so much information to sift through, folks visiting your website have very little time—and very high expectations. If you can’t meet their needs for an intuitive interface, and a functional user experience design, you may find yourself losing traffic—and revenue—to sites that can.