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Blog Category for: Search Engine Marketing / PPC

2009Jun16New Strides in Local Search Marketing! by Josh McCoy
It was an early Christmas gift from Google for all of us local search marketing geeks out there. Thanks to folks at Google Local Business ...
2009Apr20Vizion Interactive Now a Google AdWords Qualified Company by Mark Jackson
We are proud to officially announce that Vizion Interactive has recently become a Googleâ„¢ AdWords Qualified Company. ...
2009Mar4Tough Times For PPC by Mark Jackson
The effects of the present recession are beginning to be felt in marketing budgets across the online space. Some clients are withdrawing from traditional, but ...
2008Jun27New Survey Says Consumers Turning to Internet Because of Economy by Mark Jackson
A new June 2008 survey of 1243 Internet users reveals that consumers expect to reduce their overall spending in 2008. However, the respondents said that they will be decreasing their offline spending and not their online spending.
2008Apr9Advertisers Granted Exception to Google Adwords Display URL Policy by Mark Jackson
Last week I talked about the new Google AdWords Display URL policy in a blog post titled, "Google AdWords Display URL Policy Reaches Local ...
2008Apr2Google AdWords Display URL Policy Reaches Local PPC Advertisers by Mark Jackson
UPDATE - We have received word that ReachLocal is not affected by the new policy Beginning April 1, 2008, Google has officially changed their display ...
2008Feb193 Questions You Must Ask Yourself About Your PPC by Josh McCoy
No matter if your campaigns spend $500 or $500,000 a month these three questions could save you from wasting your money and almost immediately increase ...
2008Feb8SEO Request for Proposal RFP by Mark Jackson
In my push towards helping to create some Standards, demystify search engine optimization and help more and more people get search engine optimization into their ...
2008Jan28Things to Avoid with Google AdWords by Josh McCoy
Duplicate keywords competing in multiple ad groups or the same ad group Uncompetitive bids causing low ad placement Terms that have had low impressions or clicks still ...
2007May2Yahoo Makes On-Page Optimization a Little More Interesting by Mark Jackson
Yahoo just made on-page optimization a little more interesting - or at least they gave us a new attribute to tinker with and test out ...