Posts by: John Carruthers
- 2010Aug10New Keyword Targeting Feature – Google AdWords
- Many of us know the different styles of targeting that you can implement with your Google AdWords campaign. The options that you have had so ...
- 2010Apr1Mobile Search – Time to Act
- At this point in time, it has been estimated that one out of three search queries from smart phone users are looking for a business ...
- 2009Dec30Paid Search: Code Red
- If your paid search manager suddenly fell off the face of the Earth could you pick up where they left off easily without having to ...
- 2009Dec29AdWords Keyword Tool
- Upon the new release of the Google Adwords interface, you ...
- 2009Nov11Adwords Quality Score Determined- Even Before Activating the Keywords!
- Have you ever gone through all the phases of setup with your Google campaigns- geo, bid amounts, daily budgets, etc. and then come to find ...
- 2009Oct29Bing Happenings…
- Ever since Bings launch, I have used it some, and my experience with ...
- 2009Oct29Landing Pages
- One small change can have a very different effect. Even if it is just a change in font, color of background or the color of ...
- 2009Sep25Creating a Usable PPC AdWords Geographic Report
- When running AdWords reports one of the challenges when looking over geographic performance is that you are limited to only reports on a daily unit ...
- 2008Feb193 Questions You Must Ask Yourself About Your PPC
- No matter if your campaigns spend $500 or $500,000 a month these three questions could save you from wasting your money and almost immediately increase ...
- 2008Jan28Things to Avoid with Google AdWords
- Duplicate keywords competing in multiple ad groups or the same ad group Uncompetitive bids causing low ad placement Terms that have had low impressions or clicks still ...
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